size of India's e-retail market in 2024, with over 270 million online shoppers
Source: Bain & Company, 2024Marketplace management servicesWin the shelf, wherever your customers shop.
Marketplaces are search engines with a checkout. We manage listings, ads, pricing and stock so you rank, convert and hold the buy box.
Marketplaces
The short version
On a marketplace you are one listing among thousands. We manage your catalogue, visibility and ads so you are the one that gets picked.
What is marketplace management?
Marketplace management is running a brand's presence on platforms such as Amazon, Flipkart, Blinkit, Instamart and Zomato: listings, images, pricing, inventory, ads, reviews and reporting, so products are found and bought where customers already shop.
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of online grocery orders in India, and more, were placed on quick commerce platforms in 2024
Source: Bain & Company, 2024Online retail in India is huge and still growing. On every platform, the top few listings take most of the sales.
What most brands get wrong
Three myths, corrected.
Our playbook
How we actually do it.
01 / 06
Listing optimization
Titles, bullets, backend keywords and images built for each platform's search algorithm.
02 / 06
A+ content & brand stores
Rich content and storefronts that lift conversion and keep shoppers inside your brand.
03 / 06
Marketplace ads
Sponsored Products, Sponsored Brands and display campaigns, with ACoS tracked product by product.
04 / 06
Quick commerce
Catalogue, visibility and city-level availability on Blinkit, Instamart and Zomato.
05 / 06
Account health
Stock, pricing, returns and ratings watched daily, because one suppressed listing can undo a month.
06 / 06
Sale-event planning
Deals, coupons and inventory lined up ahead of the big sale days.
How we do it
Four steps, no mystery.
- 1
Set up
Accounts, catalogue and listings, done to each platform's rules.
- 2
Optimize
Titles, images, keywords and content that get you found and chosen.
- 3
Promote
Platform ads and deals, with spend watched closely.
- 4
Manage
Stock, pricing and performance checked regularly.
What we track
Where we work
Good questions
Questions about marketplaces, answered.
Which marketplaces do you manage?
Amazon, Flipkart, Blinkit, Instamart and Zomato. If you sell somewhere else, ask and we will tell you honestly whether we cover it.
Do you run ads on these platforms?
Yes. Marketplace ads are a big part of visibility, and we manage them alongside the listings.
Can you get us onto quick commerce?
We help you prepare your catalogue and listings for quick-commerce apps and manage them once you are live.
Can you set up a brand new seller account?
Yes. We handle registration, brand registry where it applies, catalogue creation and the first listings.
Do you handle catalogue and listing content?
Yes: titles, bullet points, descriptions, A+ content, images and keywords, kept consistent across every platform.
How do you report marketplace performance?
By sales, ad spend, return on that spend, share of search, stock availability and ratings, platform by platform.
See marketplaces at work in your industry
Your move
Free website audit. Zero awkward sales calls.
Drop your URL and we'll tell you what's holding your site back and what we'd fix first. No jargon, no strings.
- Call us+91 73792 71419
- Slide into our DMs@alphabeta_solution